Urban Edge Developments is a real estate developer that places trust at the heart of the purchase experience. We focus on creating low-density, carefully planned communities, with a clear commitment to ownership, permits, execution, and protecting the client's investment from the first step.
A Clear Purpose
Urban Edge began with a simple conviction: real real estate development does not begin with a sales announcement; it begins with a project that has clear ownership, complete documentation, and the ability to be executed with confidence
Verifiable Trust
We make sure trust is built on tangible elements: fully paid land, approved decrees and permits, an excavation permit, ongoing construction works, and a financial mechanism that links client funds to construction progress.
Disciplined Execution
From the site to the design, and from concrete to landscaping, we work with a methodology that makes every decision part of an integrated residential experience and lasting value.
Communities That Live and Last
Our ambition is to create places that are livable today and able to preserve their value over time: calm, low-density, and built around the real needs of the family.
To create safe, well-studied residential communities that combine investment clarity, execution quality, everyday comfort, and long-term value.
For Urban Edge to become a trusted name in Egyptian real estate development, through projects that begin with credibility and are completed with a real life experience.
Urban Edge applies an Escrow Account mechanism to protect client funds and ensure they are released only in line with actual project execution. Client payments are deposited into a dedicated project escrow account—not the company's operating accounts—and are disbursed only after approved construction progress certificates confirm real work has been completed on site.
100% standalone villas (Standalone Community) — no crowding, no shared units.
Market leaders with top achiever awards for Palm Hills, Hyde Park, Tatweer Misr, and more.
Strategic land selection ensuring unmatched value and future growth.
Since the 1980s, as the complexity of buildings began to increase, the field of
Introducing new approaches like standalone villas priced competitively with twin houses
Urban Edge is a real estate development company born from the strategic partnership
between Royal Hills and Al Mashrek. Together, we unite two powerful forces in the real
estate industry: unmatched sales and marketing expertise with decades of construction
and development excellence.
Founded on a vision to deliver value-driven, innovative, and community-centered projects, Urban Edge creates developments that reflect both modern living and smart investment.
Combining Royal Hills’ sales leadership with Al Mashrek’s engineering legacy, Urban Edge delivers unmatched real estate value and future-ready communities
Royal Hills, led by Mohamed Hassan, has been a market leader since 2006, oficially establishing its commercial presence in 2015. With operations spanning Dubai and Egypt, the company achieved top-performer status with leading developers such as Palm Hills, Hyde Park, Tatweer Misr, White Bay, and Ninth Avenue. In many cases, Royal Hills achieved higher sales results than the developers themselves, proving unmatched expertise in sales and marketing.
Al Mashrek, established over 25 years ago and led by Eng. Mostafa, brings more than 40 years of engineering and construction experience. With a portfolio that includes residential towers in Maadi, Alexandria (particularly Smouha), and major contracting works in Golf Porto Marina, Diar 1, and Sadim North Coast, Al Mashrek has become a trusted name in real estate execution and development.
Together, this partnership combines market intelligence, sales leadership, and construction expertise, ensuring that every Urban Edge project ofers innovative design, premium locations, and reliable delivery.
Our mission is to create developments that go beyond housing. We strive to design communities that inspire better lifestyles, select prime locations that guarantee future growth, and provide innovative solutions that make quality living accessible to a wider audience.
To redefine urban living in Egypt by delivering exceptional real estate products that blend modern design, community-driven planning, and long-term investment value.
Our nearly 8,000 committed staff members are ready to help.
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